Project Title: PRO Taxi® Logo & Brand Identity
Introducing my recent work on the logo and brand identity for PRO Taxi ®, a premier taxi service based in the vibrant city of Tashkent. This project was a thrilling opportunity to merge creativity, modern aesthetics, and the core values of safety and punctuality into one cohesive brand identity.
For the logo, I meticulously selected the TT Supermolot font to convey a strong sense of commitment to client safety and punctuality.
The bold and modern appearance of TT Supermolot perfectly embodies these essential qualities, ensuring that PRO Taxi® stands out as a reliable choice in the competitive transportation industry.
Color Palette
To infuse the brand with personality and make it memorable, I carefully curated a color palette that strikes a balance between creativity and functionality. The Downriver color, in combination with Conifer and milk white, was chosen to create a visually striking and cohesive look. Downriver, with its deep and rich hue, adds a sense of trustworthiness and reliability to the brand. Conifer brings a touch of freshness and vitality, while milk white contributes to an overall sense of clarity and cleanliness.
Product of Abdul Ghaffar In partnership with Frilansus.com
